Easy Digital Downloads (EDD) gives you the option to add a Registration form on the checkout page, so that users can optionally register an account.
You might want all your EDD customers to be registered users, so you can have the full list of customers as WordPress users on the installation. In this way, they will have an account where they can access their purchase history and re-download their purchases. Another advantage of having your customers as registered WordPress users is that you can use WordPress plugins like Users Insights to analyze your customers activity on your shop.
In this tutorial I am going to show you how to use the Users Insights export feature to create a cutsomized WordPress user CSV export, that can be used to import your WordPress users into MailChimp.
The WordPress user export feature of Users Insights allows you to create a custom selection of the users to export. It also allows you to select the user data fields to be exported, so you can export all the user data that you need for MailChimp.
Version 2.0 of Users Insights has been just released with some new features, that can allow you to use Users Insights as a simple CRM system. The new user groups, notes and custom fields features can help you better organize your WordPress user list and create more customized user profiles.
Version 1.1.0 of Users Insights is now available with out of the box support for the Easy Digital Downloads (EDD) plugin.
The integration is provided via the built-in Easy Digital Downloads module. Once the module is activated, it loads various EDD data into the Users Insights table, such as orders information and it also includes additional filters that can be used to filter the WordPress users by different orders criteria.